19 July 2010

Cannes 2010 - Winning Case Studies from JWT

With more posts to come , here are two winning campaigns by JWT Italia and Capetown.

Heiniken - Auditorium by JWT Italia

Taking Consumer Engagement to the next level , the campaign idea by JWT Italia truly did made its Target Audience spend quality time with their favourite beer - Heiniken.

My First Book by JWT Capetown

The campaign not only instills the importance of ‘going green’ but it also contributed to the education of many underprivileged kids around the world.